Crisis Comms

A safe and experienced pair of hands when crisis hits

A problem is a crisis when you have no plan in place

Your organisation’s reputation is everything: It can take years to build and only minutes to lose. So, when a communication crisis strikes —we hope it never does — being prepared and having a plan in place will supercharge your ability to protect that hard-earned reputation.

Having the right PR agency on hand to support crisis communications will help you solve a problem before it becomes a full-blown crisis or minimise its impact on your business should the problem be more insoluble or protracted.

Our experienced team have helped clients from housing associations, housebuilders and membership organisations, commercial property contractors to technology companies and life sciences organisations in a crisis. Crises can include employee or customer disputes, employment tribunals, cyber crime, health and safety issues or even fraud.   We help clients negotiate the challenges of being in the media spotlight. From scenario planning to media training, always focusing on protecting your reputation and helping you stay in control of the issues, media coverage and social media content as much as possible. We monitor media and social media, as well as quickly responding to media enquiries – taking some of the pressure so your company can continue to thrive.

Deborah Benson - MD Leaders for Leadership & NXD

“An organisation I was involved with hit crisis communications stage and it was a really difficult situation that was not of its making. With the intervention of outside parties wishing to harm the organisation it rapidly escalated towards a crisis. At such times, normal marketing communications are not sufficient. Perceptive Communicators were called in as a PR agency to help provide a crisis management strategy for all communications, both internal and external. Their approach was calm, measured and thorough. Their commitment, crisis communications expertise, professionalism and utter sensitivity to the situation were invaluable. They were a light-house of calm, support and efficiency on a very stormy night. I happily recommend them to other companies for their excellent service.”