Perceptive takes stride towards PRide with hat-trick of shortlists

Glasgow-based communications specialist, Perceptive Communicators, has been shortlisted in three categories for this year’s industry-renowned PRide Awards. Hosted by CIPR, the annual awards shine a light on the best PR teams and campaigns across the UK. 

Nominated in the Scottish region, the PR and communications consultancy is in the running for the ‘Best Channel Delivery’ and ‘Best Long-term Campaign’ categories. These shortlistings come in recognition of Perceptive’s impactful work with client and developer Cruden Homes, to promote its stylish new apartments at Waverley Square in Edinburgh. Promotion of the development included a mix of PR and social media strategies, alongside a targeted influencer campaign on Instagram. 

Delivering outstanding results with clients in the built environment, life sciences and technology sectors, Perceptive has also been shortlisted for the well sought-after title of ‘Small PR Consultancy of the Year’, following previous wins at the awards in 2016 and 2018. 

Julie Moulsdale, Managing Director of Perceptive Communicators, said: “We’re absolutely ecstatic to have been shortlisted for not only one, but three categories in this year’s PRide awards. This is a true testament to the hard work and dedication of our team who put all of their efforts into achieving the best results possible for our science, technology and built environment clients. 

“With a relationship spanning over 14 years, Cruden is one of our longest standing clients. We’re proud to be a part of their many projects across Scotland, bringing much-needed homes to local communities, and we’re constantly looking for new, innovative ways to help promote these homes. This particular campaign inspired us to think outside the box and achieved great results, so we’re delighted to have our creativity and drive recognised by CIPR this year.” 

The Scottish final for CIPR’s PRide Awards is set to take place in Edinburgh on 9th November.